WHO and TikTok to collaborate on science-based information for health and wellbeing
WHO and TikTok to collaborate on science-based information for health and wellbeing

WHO and TikTok to collaborate on science-based information for health and wellbeing - The World Health Organization (WHO) and TikTok have announced a year-long partnership to provide reliable, science-based health information. This collaboration aims to boost global health literacy, promote healthy behaviors, and counter misinformation on social m...

  • Published date: 04-10-2024 12:00 AM

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WHO and TikTok to collaborate on science-based information for health and wellbeing - The World Health Organization (WHO) and TikTok have announced a year-long partnership to provide reliable, science-based health information. This collaboration aims to boost global health literacy, promote healthy behaviors, and counter misinformation on social media. Given TikTok's reach among young adults, this initiative will leverage its platform and WHO’s Fides network of health influencers to deliver credible, engaging health content. Dr. Jeremy Farrar, WHO Chief Scientist, highlighted the importance of this effort in bridging health and technology to promote well-being in today’s digital world.
WHO and TikTok to collaborate on science-based information for health and wellbeing