Marketing Women’s Health: How Organon’s Nexplanon Took a Page Out of Romance Novels

With women’s health and femtech investing in the spotlight in 2025, most of the focus has been on either women’s access to health care services (e.g., for abortion and prenatal/primary care) to start-ups focusing on fertility technology and benefits, along with growing awareness of the long-overlooked menopause market opportunity. Contraception? No...

• Published date: 23-05-2025 05:16 AM